Branding
Visual Design
Deliverables
Visual Design for Video Series
Brief
Dream11 introduced a video series aimed at educating users on the mechanics of fantasy sports, team building, and game strategies. Our role was to design cohesive, engaging visuals that complemented the instructional content, enhancing user understanding while staying true to Dream11’s energetic brand and presenting educational material in a clear, dynamic way.
Solution
We crafted a series of visuals specifically for these videos, blending bold graphics and clear layouts to keep viewers engaged and informed. Our design approach focused on enhancing the learning experience through visual storytelling, making complex game concepts easy to grasp.
Key design choices included:
High-Impact Red & White Palette: To maintain brand recognition and bring excitement to educational content.
Intuitive Visual Hierarchy: Information is displayed in a user-friendly format, highlighting key points like player positions, stats, and game strategies.
Educational Focus: Graphics designed to simplify complex information, supporting the video's narrative without overwhelming the viewer.
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